retail
ROYCE’ Pop Up
2011
Space, material, light, balance, form and color. A space is created that articulates a dialogue between a series of structural, fluid & compositional layers in an extremely compact and efficient footprint. The chocolate brand itself appears understated and simple but the experience complex, layered and rich.
The process embraces notions of the symbolic, structure, ritual, effect and narrative to create a retail experience that parallels the core concepts of the brand itself.
- Client: Burgundy Hospitality Pvt. Ltd.
- Visualisations: Architype3D